Fucking beer. It’s so 2010s. And 2000s. 1990s also. But right now, in the 2020s, it’s pretty much DOA. Industry nerds are all like “Beer data declining equals numbers bad!” And you wanna know why? BC HARD SELTZER NO DUHS. It’s like carbonated water, but with alcohol and other flavors that taste like fruits! CRISPY! SNAPPY! REFRESHING! CHEMICALS! And so, we set out on a journey to follow this hot trend, because that’s what we’ve always done. Give the people what they want! Even if it’s the lowest common denominator! For our version, we wanted to go with a bright & zesty citrus forward profile – like LEMON, LIME, & TANGERINE….but we hit our first roadblock. We didn’t have any buckets of these flavors! And it was cold outside, so we didn’t feel like walking down to Pike Market to pick up ACTUAL lemons, limes, and tangerines. So we used what we had available to us – and incorporated a blend of Citra, Comet, Motueka, Triumph, and Cascade Cryo hops. As for the alcohol, we needed to make sugar water and again, the source was right in front of our faces – why not use some malt!? So we did. And lastly, for body & texture, we added some salts and white wheat because we lacked sodium citrate or potassium sorbate. It is what it is! ANYWAYS, today, we PROUDLY present to you, the newest offering of the HOTTEST international trend…wait….FUCK. We just made another IPA again, didn’t we?